READY TO DELIVER

Group of people in a confrence room
Group of people in a confrence room
Group of people in a confrence room

Annual Report for Loblaw Companies Limited

With one of Canadas strongest retail networks, a connected healthcare platform and a fast-growing digital portfolio, Loblaw used its Annual Report to send a clear message to the market: it was ready. Ready to deliver on its strategy, ready to innovate, and ready to lead. The report told the story of a proudly Canadian company with bold vision and innovation at its core.

Client

Loblaw Companies Limited

Year

2023

Scope of Work

Corporate Communications

Collaborators

Alan Marr

Eden Robbins

Emmet Koudis

Len Dang

Yauheni Baldziusau

A STORY LIKE NO OTHER

This wasn’t a typical annual report. Loblaw was delivering against its strategic plan and cementing its leadership in Canadian business. The narrative focused on three key pillars: Everyday Digital Retail, Rewards and a Connected Healthcare Network. Each reinforcing the company’s purpose to help Canadians Live Life Well.

first intro spreads and cover of the annual report
first intro spreads and cover of the annual report
first intro spreads and cover of the annual report

Financial highlights and a detailed operational overview gave investors a clear picture of performance across all retail divisions, while the design and storytelling tied everything back to a unified purpose. Across three consecutive reports in 2016, 2017 and 2018, the message remained consistent: a proud Canadian company delivering with focus, innovation and confidence in the future.

READY TO LIVE LIFE WELL LIKE NEVER BEFORE

cover and first 3 spreads of the annual report
cover and first 3 spreads of the annual report
inside spread of annual report
inside spread of annual report

A PROUD AND SUCCESSFUL CANADIAN COMPANY

high value direct mail
high value direct mail
high value direct mail
high value direct mail
high value direct mail
high value direct mail

FOCUSED AND READY FOR CHANGE

allstream employee
allstream employee
allstream employee

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